Apple s Supply Chain Management Process - 876 Words

Apple’s supply chain management process is one of the most popular and interesting process. Apple’s continuous strive to be a leading edge technological company in the market gives them the upper-hand to its suppliers. An article written by Eva Dou and Lorraine Luk on WSJ Digits on November 20, 2014 explains the power Apple has on its suppliers and some detrimental effects the power has left on the supplier. At Apple, they have a strict process on how they release a product and the advertisements that are put out in order to get stakeholders attention. Each step is crucial to Apple’s continuous success, these steps consist of; research and development, concept testing, pre-launch, official launch, and the quarterly review. As for Apple’s supply chain management, the logistics, and all the production processes is what has kept Apple at the top of the technological market. Apple’s consistency on the release of products every year, the marketing of these products must be portrayed in a manner where the recipients are encouraged to at least try out the upcoming product. With social media being surfaced by millions of users, the most influential way to get attention is by social media marketing (Textbook, Pg. 422, P. 8). Now, of course, social media is not only used for advertising; as part of the research and development phase, Apple can gather information of problems consumers have been facing with the previously released product and that allows Apple to develop newShow MoreRelatedRunning Head : Apple Inc.1637 Words   |  7 PagesRunning head: APPLE INC. Apple Inc. is a technological corporation that offers personal communication devices and the solutions to the related software,. The products produced by Apple Inc. include; iPhone, iPad, Mac, Apple Television, iPod, software applications, the iOS and OSX operating systems, iCloud, and many different accessories and the support offerings. Apple Inc. is also a supplier of digital content and applications via the services and support offerings. The products sellRead MoreOperations Management Is The Branch Of Management’S Science1571 Words   |  7 PagesOperations Management is the branch of management’s science concerned in studying how to achieve successful management with the day-by-day operations of an organization. This study is dedicated in developing and applying the methods that are necessary to achieve business and operations improvement of the company. You may find operations problems in any area of the company and production and those problems may start in buying the feedstock of the products and go from there to even the distributionRead MoreSamsung Competitive Lead Essay1633 Words   |  7 PagesExecutive Summary This paper provides an analysis on the success of Samsung over recent months which has allowed the company to crush its long term competitor, Apple. Methods of analysis include Samsung’s unique quality management practices, supply chain structures, partnerships and financial performance. Results of the analysis show Samsung’s high quality methods on all its business processes, and the business model structure which has allowed it to gain an upper hand in the market. The reportRead MoreApple s Supply Chain Is A Huge Reason For Its Success1539 Words   |  7 PagesApple’s supply chain is a huge reason for its success. 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However, one factor that differentiates this corporation in terms of service delivery relates to its supply chain knowledge. Three (3) tasks that doRead MoreAbstract:. The Report Describes The Functioning Of Supply1539 Words   |  7 PagesAbstract: The report describes the functioning of Supply chain in Mobile Phone Industry. The current dynamically changing customer demand has made the industries to look and rethink towards having a flexible approach in order to put their ideas and bring them into reality. In mobile phone industry, Supply chain consists of Fulfilment, Development, and Reverse supply chain. Report explains the flow of process across three sections which helps them meet demand. Different market needs different strategiesRead MoreResource Management At Apple Inc.1146 Words   |  5 PagesResource Management Resource management is another interesting and important topic in the business of various organizations engaged in the manufacturing and sale of goods and service. Several organizations in the technology industry have managed to make investments in this industry, and thus it is important to monitor the use of various resources to avoid wastage. Resource management is currently considered as a strategy that is focused on reducing the cost of production and thus reducing the costRead MoreReview Of Motion, An Electronic And Computer Consulting Company1096 Words   |  5 Pagestech companies in the world. Research In Motion s BlackBerry, once a giant in the smartphone industry, were always ahead of time in their supply chain management system. Although they aren’t where they were predicted to be in terms of market position, their initial rise to the number one position in the smartphone industry was partly due to their efficient system of supply chain. Unfortunately, just like th eir rise being a result of good supply chain, their fall from the position can be accreditedRead MoreThe Main Influences On Operation Management1112 Words   |  5 PagesOperations management is an area of management concerned with overseeing, designing, and controlling the process of production and redesigning business operations in the production of goods or services. The main influences on operation management include; ï  ¶ Globalisation ï  ¶ Technology ï  ¶ Quality expectation ï  ¶ Cost-based competition ï  ¶ Government policies ï  ¶ Legal regulation ï  ¶ Environmental sustainability ï  ¶ Cooperate social responsibility (CSR) Globalisation Globalisation is the change in a businessRead MoreInternal And External Analysis Of Apple Inc.991 Words   |  4 PagesApple Inc. under its founder Steve Jobs in 1976 has been involved in designing, manufacturing and selling of various products including notebook computers, iPhones, iLife, iPods, OS X operating system as well as accessories associated with these products. Apple has therefore maintained a robust competitive advantage in the media industry as well as computer software due to its adoption of high innovation technology and a renowned brand name. The aim of this paper is to explain and conduct an internal